Ideas, Collaboration & IP Masterclass for Ithra

Russell IP’s Iain Russell was delighted to be invited to deliver a masterclass on “Ideas, Collaboration & IP” for ithra. Ithra, the King Abdulaziz Center for World Culture, located in the Eastern Province of Saudi Arabia, is a creative and interactive public space for workshops, performances, events, exhibitions and experiences. Ithra’s components, spread across 80,000 square metres, include a 300-seat Cinema, three-level Idea Lab, four-level Library, 900-seat Theater, four-gallery Museum, Energy Exhibit, 1600 square-metre Great Hall, Children’s Museum and 18-floor Knowledge Tower.